AlwaysOn, the leading open media brand and blog network, announced the winners of the 2011 OnMedia 100 Top Private Companies Awards. The awards go to technology and digital media companies making an impact in the worlds of advertising, marketing, and content publishing.

“The make-up of the OnMedia 100 presents a poetic picture of the mega-trends AO’s editors see driving the transformation of digital media and entertainment, namely the explosive growth in smartphones, social networking and social commerce, as well as the globalization of entrepreneurship,” says Tony Perkins, founder and editor of AlwaysOn.

The overall winner in the Consumer category was NYC-based Tumblr (community blog platform), and for the Business to Business category, Washington-based BlueKai (ad service provider) was the overall winner. Last year 11 companies based in Massachusetts made the list, and this year 5 were selected as standouts:

B2B Ad Networks:

DataXu
“Advertising at the Speed of Light”
www.dataxu.com
Boston, MA

B2B Technology Enablers:

ClickSquared
“Email & Cross-Channel Database Marketing”
www.clicksquared.com
Boston, MA

HubSpot
“Internet Marketing Software”
www.hubspot.com
Cambridge, MA

Where
“Discover Your Next Favorite Place”
where.com
Boston, MA

Consumer Services – Social Commerce:

Cartera Commerce
“Multi-Channel Loyalty Shopping Solutions”
www.cartera.com
Lexington, MA

The winners of this competition will be officially honored at The Paley Center for Media in NYC from January 31st – February 2nd as part of OnMedia 2011.

Make sure you congratulate these Boston companies!