We live in a world where we like having everything at our fingertips. With tablets, smartphones, and laptops we can call people, text people, write e-mails, surf the web, take pictures, play games, watch movies, and use apps all with a simple push of a touchscreen button. So why not apply this all-in-one philosophy to IT? Doron Kempel has done exactly that with his startup, called SimpliVity.
Based out of Westborough, SimpliVity takes a radical approach to IT by cutting out all of the useless, inefficient, and disconnected technologies and consolidating IT infrastructure into one solution: OmniCube.
SimpliVity was founded in 2009 after CEO Kempel left Diligent Technologies, a storage company acquired by IBM. Since then he has secured a total of $18 million in venture funds from Accel Partners and Charles River Ventures and as of Monday, is now launched in public beta. He aims for a full launch of SimpliVity and OmniCube by mid Q4. According to the Boston Business Journal, the firm employs 57–all in Westborough–and is expecting to seek additional venture capital funding in the next few months.
SimpliVity describes OmniCube as a 2U VM optimized building block that assimilates core storage and server capabilities with the complete set of IT data management functionality required in today’s IT environment. But what does that really mean? OmniCube features and combines a number of basic functions that helps IT run more effectively. For example, OmniCube includes VM centric & globally unified management, extensive scale out, bandwidth replication for DR, global deduplication and compression, intelligent flash caching, public cloud integration, and data protection.
“Each OmniCube has 20-40 TB of usable capacity. Other than the OmniCube, all a customer needs to buy is a firewall application, and maybe archive to tape for compliance reasons. This really is a data center in a box,” said Kempel In an interview with eChannelLine USA.
“It works for companies with limited IT budgets because they can’t afford the benefits of WAN optimization or all SSDs,” he continued. “We provide all the features and functionality at a price point they can afford.”
The cost of OmniCube starts at just over $54K.
If you’re in the area, look for SimpliVity at San Francisco’s VMworld on August 26-30 where it will showcase its technology.
