When you hear “Martha’s Vineyard,” what do you think?

Chances are you associate the nearby island with beautiful beaches and seaside inns packed with tourists. You’re probably familiar with the colorful houses found in Oak Bluff and the cute little shop-lined streets of Edgartown. Or maybe you think of it as a place where only high-profile folks – like the Kennedys and the Obamas – vacation.

But while there’s no denying the Vineyard’s nostalgic Americana charm, the island is certainly a changing landscape. The vintage shops and inns are a stark contrast to the island’s trendy new restaurants and retail popping up throughout the Vineyard.

But somehow the dichotomy between the old-fashion Martha’s Vineyard and its new modern counterpart works. It’s an eclectic mix of rustic charm coupled with a contemporary undercurrent that will (hopefully) attract a younger demo to visit the island this summer. Below, we’ve rounded up five reasons why you should take a second look at Martha’s Vineyard. From a new brewery to upgraded events, here’s why you should visit this summer.