From a celebrity commencement speaker’s impact on a university’s social media presence, to machine learning robots and basket-trunk hybrid for bikes, catch up on some of the most popular posts from BostInno’s partners.
Social Media Analytics Measures ROI for Commencement Speakers
Crimson Hexagon examines the impact commencement speakers have on a university’s social media presence and image. While tapping Matthew McConaughey to deliver the commencement address garners major buzz on social media, his celebrity status opens the door for commentary from critics.
Reputation Management – Tips for Keeping Clients Squeaky Clean
Gabriel Marketing Group stresses the importance of good public relations tactics, and offers advice on how marketing firms and PR agencies can keep client reputations credible and positive.
I, Marketer: How Machine Learning Robots Will Replace Human Marketers
Streetwise Studio examines machine learning robots and their potential to replace humans in marketing areas such as market segmentation, predicting consumer preferences, and targeted display advertisements.
Announcing the Schedule Of BostInno’s 3rd Annual State of Innovation
BostInno’s State of Innovation is just one week away, taking place on June 16th at the Westin Boston Waterfront. Check out the official lineup and make sure to buy your tickets here.
Picture This: Cher for Marc Jacobs Fall/Winter 2015 Campaign
Rue La La recognizes designer Marc Jacobs is no stranger to taking risks in the world of fashion and explains why Jacobs selecting Cher as the face of his Fall/Winter 2015 collection is no exception.
Buca Boot’s Kathryn Carlson Blazes a Trail for Female Entrepreneurs
Gesmer Updegrove LLP introduces Kathryn Carlson, the Kickstarter-funded entrepreneur responsible for Buca Boot, an innovative basket-trunk hybrid for bikes hitting the market.
Life After Graduation: What to Expect
Hult alumni provide five key pieces of advice for recent college graduates wondering what to expect after crossing the commencement stage.
Why Your In-Store Web, Mobile and Video Experiences Matter
Akamai Technologies discusses how the line has been blurred between being offline and online in today’s hyper-connected world, and highlights the impact slow apps have on a the happiness of customers and their in-store experience.
What Does it Take to Attract & Retain Talent in Boston? Find out From These 6 Local Leaders
Boston’s leading executives share how they establish cool working environments at top companies such as Google, Hubspot, and Facebook. See them live at State of Innovation June 16th.
Grub Street provides the steps for performing good research, from assessing research needs to breaking ground on the actual research process.
