For companies, businesses, and brands, knowing how to showcase yourself on the web has become paramount to success. Unsurprisingly, the same goes for musicians and artists, in an industry that has taken massive hits and seen many changes since the era of the Internet. Music must adapt in many ways to digital technology, and BandFrame is the newest start-up helping it to do so.

BandFrame.com is a web-design tool geared specifically toward bands, solo artists, producers, recording engineers and more to help them build an online home that will effectively broadcast all of their work in one cohesive place. The founders–Mike Blong, Mike Wyatt, and Rob O’Block–were touring the Northeast in their own band after graduating from the Berklee College of Music, when they noticed that musicians needed a single platform to consolidate their different products: tour dates, tracks, videos, and more.

“I found myself sending so many different links for different reasons. Go here for this, here for this,” said Blong. “We needed something so we could send one thing to people, and that, more importantly, looked really good. Everything out there, even if it let you communicate information, it didn’t feel at home for our band.”

So with the O’Block’s design experience, the band turned into a business, and BandFrame was born. The site had its soft-launch at SXSW in March, and went live earlier this month. Since then, Blong said they’ve received great feedback, and have had musicians signing up from as far as South America and Europe. Once they’ve signed up (for either the free Basic version or the Pro version for $8.99 a month), users can design their unique site without needing any previous experience. Basic features include a cover photo, a theme selection, a featured track, booking and contact information, a full listening section, and more. Upgrading to BandFrame Pro will get you a show calendar, a featured video, and social media feeds directly on your site.

“There’s a lot of website builders out there, and we used to use them, but we want to make a home for musicians on the Internet, that has the communication aspect as well,” said Blong. “We’re going to keep adding features to give musicians more incentive to join BandFrame.”

Blong also points out that with BandFrame, the low cost doesn’t sacrifice an attractive aesthetic. Users can upload whatever information they have, be it brief or extensive, and their BandFrame-powered site will work to their advantage. “We’re the middle man,” Blong said, between an expensive traditionally designed website, and a less attractive affordable choice.

BandFrame also features an Edit Mode that allows users to preview their site in real time before publishing, in order to minimize the learning curve and make the tools even more user-friendly. The standard top-to-bottom sectional layout of a BandFrame site allows owners to maintain simplicity without sacrificing their unique personality, while at the same time giving viewers an easy way to find what their looking for.

“This way, people won’t have to dig around too much to find stuff, and they won’t have to think too hard. People will get used to the format, so they’ll know where to look for things, and at the same time, the user will get the feel of their site,” said Blong.

Looking ahead, BandFrame will be rolling out new features in the next three to six months, mostly for the Pro version (but the Basic version will always be valuable for those who don’t yet want to invest money in a site). Blong said that they’ll also be working toward partnerships with venues and festivals in the future.

“We’re very receptive to what everyone’s looking for. Everyone on our team is a working musician,” said Blong. “We’re in that world every day, dialed in.”