Perhaps it’s too early to start talking about Thanksgiving. After all, people get up in arms when pumpkin flavored beers and spiced lattes go on sale before September and throw fits when they hear the sounds of merry carols before they stuff their faces in the name of the pilgrims. Despite the fact that we haven’t even enjoyed the ghosts and goblins of Halloween, it’s always good to plan ahead; so when October rolls around, you won’t be among those scrambling for last minute deals.

According to travel data startup Hopper, based out of Cambridge and Montreal, flight costs tend to stay stagnant and steady until about 10 days before Thanksgiving. As of September 9, prices for an airline ticket are 14 percent cheaper than last year.

But the majority of people taking to the sky to attend their respective festivities tend to book their tickets around the same time in October. Less than 40% of all Thanksgiving travel searches occurred before October.

So with less competition and cheaper prices, you’re better off buying tickets imminently. Prices jump 35 percent higher than usual in the short time immediately preceding the holiday.

How did Hopper come up with its findings?

“The data presented in this analysis comes from Hopper’s combined feed of Global Distribution Service (GDS) data sources which includes billions of trips per day,” noted Hopper in the study. “Demand is represented as the number of queries not actual ticket purchases, and is calibrated across all GDS sources for each market.”

Images via Hopper