Trends are everywhere, and it’s not too late to hop on the bandwagon and master some of the hottest ones before the summer’s end. Whether it’s Taylor Swift’s retro-style, wearable technology, social video and segmentation, or wedding day musts, trends are all over the place. So take a look at a roundup of the top 10 posts from BostInno’s partners from July 27 to July 31, and get trending.
Announcing This Year’s Coolest Companies Finalists
What do office games, yoga Wednesdays, happy hours, bean bag chairs, ice cream socials, ski trips, epic ping pong tables, free lunch Fridays, and a pig named Karen all have in common? These are just a fraction of the office perks boasted by BostonFest’s 150 Coolest Company Competition finalists. Snag a ticket to BostonFest and watch the top 10 Coolest Companies be crowned live.
Online Communities: An Absolut Solution
When social data is correctly analyzed, businesses can identify, isolate, and influence distinct and targeted communities. Crimson Hexagon examines social data from Absolut Vodka, and found that in the same way that Absolut can learn the interests of their customers, and subsequently isolate like-minded individuals, other organizations can apply this broader concept of segmentation to their social media strategies.
Client Relations: The Importance of Working as Partners, Not Vendors
Gabriel Marketing Group understands the importance of going above and beyond for clients, as practicing good client relations often results in a mutually beneficial relationship. Remembering the Golden Rule, getting to know clients on a professional as well as a personal level, and being straightforward are all essential to maintaining a good reputation and a strong business.
Style Rookie: How to Get Taylor Swift’s Look
Taylor Swift’s retro-chic fashion sense, from her cat-eye sunglasses to her coordinated separates, has made vintage cool again. Rue La La reveals how Swift makes old-fashioned fresh, and with their new Taylor Swift-inspired boutique, you can get that red lip classic thing that you like.
4 Social Video Trends to Keep Your Brand Ahead of the Competition
Social networks are increasingly becoming the main channels through which users are discovering videos. Brands have begun to capitalize on this rising popularity among target demographics, and taking advantage of recent social media trends keeps marketers ahead of the competition. Nickerson PR discusses these trends, such as utilizing native video on Facebook and Twitter, livestreaming, cross-platform distribution, and mobile optimization.
3 Reasons Why You’ll Want to Hire a BostonFester
BostonFest is just around the corner, and this summer bash celebrating working and living in Boston could land you your next rockstar employee. BostonFest will draw over 2,000 savvy young professionals with business cards in hand. These BostonFesters know how to work hard and play hard, and that’s just one of the reasons why you’ll want to hire someone in attendance.
Wearable Technology: Do or Don’t?
Resident Norbella tech gurus give their two cents on the future of wearable tech, from the flop of Google Glass to the promising trajectory of the Apple Watch. Whether you’re an avid user of the Fitbit, or you think this is the latest in doomed trends, take a look at how some of the experts weigh in on the future of wearable technology.
Boston 2020: The City’s Course of Action for Reducing Carbon Emissions
Boston is well on the way to combat climate change by reducing carbon emissions and cutting greenhouse gas emissions by the year 2020. The action plan in place lays out three essential initiatives to ensure the goals are reached: buildings, transportation, and energy reduction. J.M. Electrical examines each of these target areas impact and how Boston is setting an example for fighting climate change.
Seven of the Hottest Wedding Trends
The Hyatt Regency Cambridge has its finger on the pulse when it comes to the trends that are showing up in the most enviable, well-executed weddings. From a sophisticated touch of gold, to the new popular hairstyle, to the frosting on top, check out these wedding day musts.
Whether you can’t live without your iPhone and Instagram, or you simply abhor modern technology, there’s no doubting that Internet usage has come a long way in the last 21 years. In honor of the Internet’s 21st birthday, Norbella compares today’s online habits with the early days of dialing up and surfing the Web. Swiping left and right has replaced those secret Match.com profiles, and long gone are the embarassing AOL screennames and Limewire music downloads. Check out some of the other throwbacks, and how much the Internet has evolved.
