Industry Highlights for Pharma Market Researchers:
This edition shares Dr. Eric Topol’s thoughts on technology, highlights increased HIPPA violations related to data breaches, offers consumer insights into both health data tracking and the move to filling prescriptions online then wraps with 50 healthcare industry stats:
– The Rock Center video iDoctor: Could a smartphone be the future of medicine? shares Dr. Topol’s smartphone prescription that he feels could improve health and make medical care cheaper
– Even if you didn’t know you were violating HIPAA, you can still be penalized and charged accordingly. SmartData Collective’s HIPAA Violation Penalties Rise in Response to Data Breaches shares the new penalty structure along with helpful links to all things HIPAA
– 69% of US adults track a health indicator for themselves or a loved one and many say this activity has changed their overall approach to health. Pew Internet’s recent report, Tracking for Health, is the first national survey measuring health data tracking, which has been shown in clinical studies to be a tool for improving outcomes, particularly among people trying to lose weight or manage a chronic condition
– Though in-store remains far and away the most popular place to fill a prescription, the internet is gaining fast. eMarketer’s Baby Boomers Lead Pharma Online Script Fulfillment highlights key findings on how consumers are now managing their pharma prescriptions online
– The Motley Fool compiled 50 Jaw-Dropping Pharmaceutical, Biotech, and Life Science Statistics primarily for potential healthcare investors but there are some really interesting stats included for all involved in the healthcare industry
That wraps this week’s review of news from and for the pharma market research community. I’ll leave you with an invitation to learn more about the benefits of real time data and offer you a personal demo of InCrowd’s on-demand platform providing you direct and immediate access to Crowds of screened and targeted healthcare professionals.
If you have tips, suggestions, or resources you’d like to share leave us a comment below and please feel free to suggest topics that you would like to see covered in future posts.
